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Guide to Pricing Awards and Programs

Guide to Pricing Awards and Programs

Which brands are really strong within multiple product categories? What makes an awards brand strong in general? We believe that a wise awards pricing strategy plays a very important role in overall brand success. The importance of setting the right prices Focus on...

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How to Attract Sponsors to Your Program

How to Attract Sponsors to Your Program

We’re living in a new era of big data and digital technology, where the needs of sponsors have increased significantly amongst businesses. That’s why event organisers should know how to effectively create a sponsorship proposal for an event. Does your program need a...

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How to Market a New Award Program

How to Market a New Award Program

Depending on the event format, audience lifestyle, circle of attendees, sphere of interests, professional activity, etc., an awards ceremony always means something different. Nevertheless, what remains the same is the need for effective award program marketing to...

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